Athletic & Outdoor Industry: Market Research

Core Library Resources

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Industry/Trade Associations

An industry association is established to advocate for the industry and associated companies. They collect and provide unique data/articles/reports. Sometimes these sources are on their websites for free.

To find the industry association websites:

  • Do a Google search with keywords followed by "association".
  • Industry profiles in library databases may have a section for related associations. For example, in the IBISWorld report, look under the External Environment -> Assistance -> Non-government section.

Additional Resources

PSU does NOT provide access to these resources. They are listed here for your reference only. 

Data from Industry Associations (NSGA/SFIA)

Industry Research

Consumer Research

Useful Websites