Business Tutorials: Database Tutorials

Company profiles, industry profiles, SWOT, financials, investment reports, market shares, articles, etc..

Business description, history, key employees, products, competitors, SWOT, etc.

Market size, segmentation, outlook, Five Forces Analysis, leading companies, etc..

Country reports (population, economy, risks, opportunities, etc.), PESTEL analysis.

Search techniques, sharing and exporting results, etc..

Finding analyst reports (some with SWOT analysis) on (mostly public) companies and select industries.

Finding and using a company profile, and doing a side-by-side financial comparison between companies.

You will be prompted to log in with your PSU account (the one you use for Canvas and PSU Email) even on campus.

Demographic and psychographic data on US adult consumers. Create Quick Reports on target market and Crosstabs to compare targets. Includes user manuals.

Vendor-provided overview of new interface as of Oct 25, 2021

Local business news and Book of Lists.

Private company profiles. Also includes funding and M&A data.

Company listings; estimated sales of private companies.

US federal and state tax publications (both primary and secondary sources).

Sports participation, market size, demographics, price points, retail outlets, brand shares.

Statistics and reports on companies, industries, consumers, countries, and more.

Traditional keyword-based searching still works. This is their newly launched feature that enables a different way of obtaining info from the database.

Datasets in business, economics, finance, and sustainability