Guide for Graduate Business Students: Reports & Data
What you can find in library databases
As a PSU student, you have access to many proprietary resources through the Library, including but not limited to:
- Company directory and profiles (including SWOT analysis)
- Analyst/investment reports
- Industry profiles
- Market research reports (e.g., trends, market/brand shares, consumer demographics/lifestyles/behaviors)
- Country data and profiles
- Articles from scholarly journals, trade publications, and newspapers.
Check the Guides & Tutorials section for specific recommendations on the topics mentioned above.
Business Databases at the Multnomah County Library
Multnomah County Library (MCL) provides some excellent databases that are not available at the PSU Library. You (even if you don't live in the county) can get a free MCL card that grants you remote access to their online content (databases, ebooks, audiobooks, etc.). If asked, mention you are a PSU faculty/staff/student (there is an agreement between MCL and PSU that all PSU affiliates can get a card regardless of their home address). You may be asked for a local address (e.g., use department building address if you don't live here) for them to send you a welcome postcard (no personal info except for your name).
With the MCL card, you can access most of their databases remotely (from home or elsewhere). Below is a select list of relevant business databases. For a comprehensive list of available MCL online resources, go to Research Tools and Resources (select Local Business in the Topics box for specifically business resources).