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MKTG 513: Pioneering Innovation: Consumer

Consumer Profiles by Product/Lifestyle

If you're researching the demographics and attitudes/behaviors of consumers for a particular product/service or lifestyle, start with resources below: 

Useful Data Websites

Consumer Profiles by Location

If you are research "who lives here and what are they like?", start with the following resources:

Related  Resources:

Websites on Lifestyles & Trends