MKTG 443 Advertising Campaigns: Industry/Market
PSU/PCC Statatistics
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PSU Statatics (by the Office of Institutional Research & Planning)Statistical fact books (e.g., student profiles), department dashboards, enrollment modeling, etc.. Can be reached for further information.
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PCC Statistics (by The Office of Institutional Effectiveness)Institutional data, student profiles, etc. Including data on transfer students.
Industry Profiles & Market Research Reports
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Mintel This link opens in a new windowMaintains market research reports and consumer demographic/lifestyle profiles covering U.S. and international marketplaces.
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Passport (by Euromonitor) This link opens in a new windowContains extensive statistics and analyses on countries, industries, companies, and consumers.
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Statista This link opens in a new windowProvides statistics from over 18,000 free and proprietary sources on a wide range of topics such as business, media, and demographics.
